![]() ![]() The right strategy comes down to understanding your users, how and why they use your app, and, of course, what the app does in the first place.Īpp monetization strategies often involve some form of advertising. While strategies for app monetization can vary, most successfully monetized apps integrate several different monetization methods. What Is App Monetization?Īpp monetization is the process of generating revenue from app users. While charging an upfront fee is perhaps the most obvious way to monetize your app, there are plenty of other effective strategies to choose from.īut before we get down to business, let’s first explore app monetization itself. ![]() App monetization is exactly what the name suggests: making your app make money (in other words, making it monetizable). The answer comes down to app monetization strategies. So how does it work? How can a free app wind up making thousands - or even millions - of dollars? Worldwide app revenue is expected to reach over $930 million in 2023. In fact, “free” apps can be some of the most lucrative of them all! Apps might use a number of different methods to make money - and it goes way beyond simply charging an upfront fee.
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